Product Dev & Technology >

We've developed hundreds of products from new-to-world inventions that follow an adoption curve to product extensions that provide new access to large customer segments. Any kind of product development project requires focus, rigor, flexibility, and a very clear customer-based why.

When it comes to technology, we've created solutions, implemented software off the shelf, and lived in between with the pain and opportunity of customization. Solutions include CRMs like HubSpot, apps, websites, survey tools like Qualtrics and Survey Monkey, calendaring with Calendly, and AI with ChatGPT.

There are countless pitfalls along the way to commercialization and implementation, including starting with bad expectations of what it will take to create a winning experience for the customer or user that meets a critical need in a much more compelling way than alternatives.

Knowing what to make is very different from having the discipline and the process to make it at scale. We're able to jumpstart your pipeline, build your process, and help you engage productively with designers, engineers, manufacturing partners, suppliers, packagers, graphic designers, and other key stakeholders in bringing a new product successfully to life.